Extend your knowledge of your audience by utilizing advanced web and mobile analytics technologies recommended by Google and integrate them with multiple providers.
Enhance your web analytics with
server-side tagging
in less than 15 minutes
technology
Why is this important?
With the transition from Universal Analytics to Google Analytics 4 (GA4) and the increasing emphasis on server-side tagging, it’s crucial to adapt. As browsers move towards cookieless tracking and stricter data collection standards, traditional web analytics might miss essential data.
Server-side conversion tracking, like the solution MetricsGate offers, ensures that your ad tracking and conversion data are captured comprehensively. By facilitating server-to-server communication, MetricsGate enables seamless integration with platforms like GA4, Facebook CAPI, and TikTok analytics.
This first-party data capture method ensures that tracking pixels and GA4 custom events are managed efficiently. With the assistance of Google Tag Manager (GTM), updating and managing tags for tracking becomes straightforward. Even the GTM code itself can be served from your own subdomain.
We will configure (almost) everything for you,
it will take only a few minutes
Add a domain and connect to Google Analytics and Google Tag Manager
Integrate your domain and establish a connection with Google Analytics and Google Tag Manager. MetricsGate seamlessly integrates with these platforms, ensuring efficient server-side tracking and ad tracking. Whether you’re using multiple GA4 properties, various Tag Manager accounts, or even multiple domains, our platform is equipped to manage it all. Choose from multiple Google accounts for each domain and optimize your analytics data collection.
Create a subdomain that will receive your analytics data
Set up a dedicated subdomain for the tagging server, with MetricsGate providing the necessary infrastructure and support. Simply point the subdomain (e.g., analytics.yourdomain.com) to us. This subdomain ensures comprehensive analytics data capture in a first-party cookie environment. If configuring the subdomain feels challenging, don’t worry, our guided process simplifies it for you.
Time for coffee! Sit back and relax…
Relax and let MetricsGate do the work! Our platform auto-configures Google Analytics and Google Tag Manager, initiating server-side conversion tracking processes. In a matter of minutes, your GA4 custom events and other analytics configurations will be up and running. You’ll get a notification when everything is in place.
Insert code snippets to your website… and done
Implement the provided code snippets onto your website. Depending on your existing setup, you might need to update or insert new tracking pixels. With MetricsGate’s guidance, your analytics data will flow seamlessly from your site to the tagging server, ensuring comprehensive conversion tracking across various platforms.
What plan fits you best?
Are you an agency? Expand Your Offerings with Resellable MetricsGate Tag Management Services
S
- Maximum 200.000 events
- 1 region
- Auto-scaling
- Automatic configuration (GA4 and GTM, optional)
- Support response in 24h
M
- Maximum 50.000.000 events
- Multiple regions
- Auto-scaling
- Automatic configuration (GA4 and GTM, optional)
- Support response in 24h
L
- Maximum 10.000.000 events
- Multiple regions
- Auto-scaling
- Automatic configuration (GA4 and GTM, optional)
- Support response in 8h
XL
- Maximum 2.000.000 events
- 1 region
- Auto-scaling
- Automatic configuration (GA4 and GTM, optional)
- Support response in 24h
S
($6.67 /month, paid annually)- Maximum 200.000 events
- 1 region
- Auto-scaling
- Automatic configuration (GA4 and GTM, optional)
- Support response in 24h
M
($33.33 /month, paid annually)- Maximum 50.000.000 events
- Multiple regions
- Auto-scaling
- Automatic configuration (GA4 and GTM, optional)
- Support response in 24h
L
($100 /month, paid annually)- Maximum 10.000.000 events
- Multiple regions
- Auto-scaling
- Automatic configuration (GA4 and GTM, optional)
- Support response in 8h
XL
($200 /month, paid annually)- Maximum 2.000.000 events
- 1 region
- Auto-scaling
- Automatic configuration (GA4 and GTM, optional)
- Support response in 24h
Can’t decide? Or need custom pricing? Don’t hesitate to contact us!
Max. number of events
The anticipated analytics data and tracking events for your website guide us in determining the necessary number of tracking servers we should deploy for you. Websites with a higher volume of tracking events and increased traffic will need more servers for efficient server-side conversion tracking.
Regions
For optimal server to server tracking, we ensure users are served from the geographically closest location, especially if you cater to audiences in multiple regions. Presently, we support US-East, US-West, and EU-Central, with plans to incorporate more regions soon. This approach enhances cross domain tracking and ensures seamless analytics data capture.
Auto-Scaling
In the dynamic world of ad tracking and analytics, traffic can sometimes surpass expected volumes. To guarantee uninterrupted analytics data flow, we’ll automatically upscale the capacity of your tracking servers. This auto-scaling feature ensures that even during traffic spikes, your server-side tracking remains consistent and reliable.
support Team
Our team of experts, well-versed in GA4 custom events, gtag, and gtm tracking, is always ready to assist. Whether you have queries about cookieless tracking, server-side tracking, or any other aspect, we’re here to provide support during the implementation process and beyond. Your first party data capture and tracking pixels on website needs are in capable hands.
Get in touch!
