Amadeus MetaConnect Conversion Tracking

Community tag by AmadeusITGroup

What is Amadeus MetaConnect Conversion Tracking?

Report a booking to Amadeus MetaConnect. More information at: https://amadeus.com/en/portfolio/airlines/metaconnect-network.

Amadeus MetaConnect Conversion Tracking tag is created by AmadeusITGroup. Once you set up server side tagging with MetricsGate, you can use this tag with Google Tag Manager to enhance your data analytics.

This tag template is part of an open-source community, with its source code accessible on Github, and its documentation can also be found online.

You can check its version history below:

  1. Reverting back the naming changes for the cookies
  2. Added support for prices as numbers
  3. Added tracking parameters from first party cookies when they are present
  4. Added parameter validation. Fixed callbacks.
  5. Initial release.

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Join early adopters globally and leverage server-side tagging, GA4 custom events, and cookieless tracking to gain deeper insights and enhanced analytics data about your visitors!

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