Braze Actions Tag

Community tag by braze-inc

What is Braze Actions Tag?

Log custom events, purchases, and more with the Braze Web SDK.

Braze Actions Tag tag is created by braze-inc. Once you set up server side tagging with MetricsGate, you can use this tag with Google Tag Manager to enhance your data analytics.

This tag template is part of an open-source community, with its source code accessible on Github, and its documentation can also be found online.

You can check its version history below:

  1. Fixed enable/disableSDK method name
  2. Added new action to integrate with GTM eCommerce dataLayer
  3. Web SDK 4.0 compatibility
  4. Initial release

More tags and variables supported

Tags

Variables

Join early adopters globally and leverage server-side tagging, GA4 custom events, and cookieless tracking to gain deeper insights and enhanced analytics data about your visitors!

Get Started now