Tag that sends the event data from your tagging server to the Criteo Events API. IMPORTANT: For this tag to function optimally, also add the “Criteo User Identification” template to your web container
Criteo Events API tag is created by criteo.
Once you set up server side tagging with MetricsGate, you can use this tag with Google Tag Manager to enhance your data analytics.
This tag template is part of an open-source community, with its source code accessible on Github,
and its documentation can also be found online.
You can check its version history below:
