Visitor Intelligence

Community tag by DnB-Andrew

What is Visitor Intelligence?

D&B Visitor Intelligence pulls rich business data associated with cookies and IP addresses hitting your website, providing a deeper profile of your digital traffic.

Visitor Intelligence tag is created by DnB-Andrew. Once you set up server side tagging with MetricsGate, you can use this tag with Google Tag Manager to enhance your data analytics.

This tag template is part of an open-source community, with its source code accessible on Github, and its documentation can also be found online.

You can check its version history below:

  1. Fixed encoding issue

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Join early adopters globally and leverage server-side tagging, GA4 custom events, and cookieless tracking to gain deeper insights and enhanced analytics data about your visitors!

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