Amazon

Community tag by luratic

What is Amazon?

This is an unofficial Google Tag Manager template for Amazon Advertising

Amazon tag is created by luratic. Once you set up server side tagging with MetricsGate, you can use this tag with Google Tag Manager to enhance your data analytics.

This tag template is part of an open-source community, with its source code accessible on Github, and its documentation can also be found online.

You can check its version history below:

  1. Initial release

More tags and variables supported

Tags

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  • lead-alliance container tag by lead-alliance
  • Sovendus Select Product Tracking tag by Sovendus-GmbH
  • GTM Monitoring in Google Analytics tag by zjuul
  • 500apps - Botup tag by agilecrm
  • CAKE tag by cake-labs

    • Variables

  • GA4 Purchase Custom Object from Standard Ecommerce DataLayer variable by gtm-templates-praba
  • Nested Properties Object Getter variable by justia
  • RegExp Extract variable by sublimetrix
  • RegEx Table variable by albert-heijn-technology
  • String from array of objects variable by gtm-templates-simo-ahava
  • URL Parser variable by simonrmortensen
  • Facebook _fbc Generator variable by gtm-templates-simo-ahava
  • URL Builder variable by stape-io
  • Join Strings variable by luratic
  • First Defined Variable variable by christoph88

    • Join early adopters globally and leverage server-side tagging, GA4 custom events, and cookieless tracking to gain deeper insights and enhanced analytics data about your visitors!

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