Mapp Cloud Tracking

Community tag by mapp-digital

What is Mapp Cloud Tracking?

Initialise and configure tracking for Mapp Intelligence and Mapp Acquire.

Mapp Cloud Tracking tag is created by mapp-digital. Once you set up server side tagging with MetricsGate, you can use this tag with Google Tag Manager to enhance your data analytics.

This tag template is part of an open-source community, with its source code accessible on Github, and its documentation can also be found online.

You can check its version history below:

  1. new advanced config
  2. add Pixel statistics
  3. Product tracking via event
  4. Add option to deactivate rla cookie
  5. Input validation for Mapp Acquire
  7. Add 'Anonymous tracking as default setting' option
  8. Fix exception bug
  9. Add advanced options for user identification supression
  10. Add option to load Smartpixel from MAPP responder
  11. Fix for advanced setting not being applied when everything is set to false
  12. Webtrekk to Mapp Intelligence rebrand
  13. Initial Version

More tags and variables supported

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