Extract Parameters From Event Data is supported at MetricsGate (via Google Tag Manager)

Extract Parameters From Event Data

Community variable by mbaersch

What is Extract Parameters From Event Data?

extract a parameter (e.g. fbclid or gclid) value from url event data like page_location or a request parameter

Extract Parameters From Event Data variable is created by mbaersch. Once you set up server side tagging with MetricsGate, you can use this variable with Google Tag Manager to enhance your data analytics.

This variable template is part of an open-source community, with its source code accessible on Github, and its documentation can also be found online.

You can check its version history below:

optionally returns undefined instead of empty string if Event Data element is not present.
Initial release.

More tags and variables supported

Variables

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