GA - Product Array Builder is supported at MetricsGate (via Google Tag Manager)

GA - Product Array Builder

Community variable by Mikeulrich75

What is GA - Product Array Builder?

Use a sites product array to build a properly formatted Standard, Enhanced or GA4 product array by mapping each product obj keys value from the original product obj to the proper key in the new obj.

GA - Product Array Builder variable is created by Mikeulrich75. Once you set up server side tagging with MetricsGate, you can use this variable with Google Tag Manager to enhance your data analytics.

This variable template is part of an open-source community, with its source code accessible on Github, and its documentation can also be found online.

You can check its version history below:

Fixed GA4 item_id parameter so that it shows correctly in the items array when pulled from a single object
Updated App + Web items array to reflect the name change to GA4
Added App + Web Item Array Functionality
Initial Version

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