Parse.ly

Community tag by Parsely

What is Parse.ly?

Load the Parse.ly tracker, set up custom audience segments, implement conversion events, and more, with the Parse.ly GTM tag template.

Parse.ly tag is created by Parsely. Once you set up server side tagging with MetricsGate, you can use this tag with Google Tag Manager to enhance your data analytics.

This tag template is part of an open-source community, with its source code accessible on Github, and its documentation can also be found online.

You can check its version history below:

  1. Conversion tracking and dynamic tracking functionality added.
  2. Conversion tracking and dynamic tracking functionality added.
  3. Audience segments and autotracking toggling added.
  4. Initial release

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Join early adopters globally and leverage server-side tagging, GA4 custom events, and cookieless tracking to gain deeper insights and enhanced analytics data about your visitors!

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