Tealium Cookie Match is supported at MetricsGate (via Google Tag Manager)

Tealium Cookie Match

Community tag by Tealium

What is Tealium Cookie Match?

Enable cookie match services by vendor for use with Tealium's Customer Data Hub (CDH). This tag is used with the Tealium Collect tag.

Tealium Cookie Match tag is created by Tealium. Once you set up server side tagging with MetricsGate, you can use this tag with Google Tag Manager to enhance your data analytics.

This tag template is part of an open-source community, with its source code accessible on Github, and its documentation can also be found online.

You can check its version history below:

Bug fix
Added Google hosted-matching support
Update to Centro ID attribute name
Removing Beta label
Add support for trace_id from cookie
Initial Version

More tags and variables supported

Variables

Join early adopters globally and leverage server-side tagging, GA4 custom events, and cookieless tracking to gain deeper insights and enhanced analytics data about your visitors!

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