Tealium Data Enrichment

Community tag by Tealium

What is Tealium Data Enrichment?

This tag leverages the Tealium Data Layer Enrichment Service to bring server-side attributes into Local Storage for client-side use. This tag is used with the Tealium Collect tag.

Tealium Data Enrichment tag is created by Tealium. Once you set up server side tagging with MetricsGate, you can use this tag with Google Tag Manager to enhance your data analytics.

This tag template is part of an open-source community, with its source code accessible on Github, and its documentation can also be found online.

You can check its version history below:

  1. Added help text for endpoint and updated inject script permissions for all possible tealiumiq.com endpoint subdomains
  2. Remove checkbox to do automatic dataLayer.push
  3. Add second local storage option
  4. Use encodeUri
  5. Initial Version

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